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Apple WWDC 2013 Keynote Design Video

WWDC 2013

Anyone who knows me well, knows I’m a bit of a nut for all things Apple! Every time there’s a keynote I’m glued to the screen for 3 hours waiting for the next piece of shiny shiny from Steve/Tim.

Admittedly I cringe at all the whooping, cheering and self-congratulating that goes on at these events – a bit of modesty would be preferred but I just love tech too much to not watch!

The best part of this year’s WWDC keynote, for me, wasn’t the announcement of iOS 7, OS Mavericks or the newly tubed Mac Pro but the introductory video about design.

Not everyone understands design and the thinking behind it but this video explains it so well. Simplicity, focus and a thousand no answers to a perfect product. If only all things in life were as carefully thought through like design at Apple.