Big and Welsh is an egg pack design that does exactly what it says on the pack! Large free range eggs from Welsh farmers with a huge Welsh identity. Two packs were designed to stand out on the shelves of Tesco with one regular design and another for special offers. The design idea was orchestrated from Farmhouse Freedom Eggs who wanted the sole focus to be on Welsh produce. The Big and Welsh packs have been on sale in Tesco for a few years and continue to enjoy successful sales.
Client: Farmhouse Freedom Eggs / Tesco
Print Run: 400,000 Printed Annually